The scent of wild bees from the U Minh Thuong forest spreads far and wide

The scent of wild bees from the U Minh Thuong forest spreads far and wide. Thanks to a beekeeping tradition passed down through generations under the melaleuca forest canopy, the residents of U Minh Thuong are embarking on a new entrepreneurial journey. Products from U Minh Thuong are showcased at trade fairs. Leveraging the "One Commune, One Product" (OCOP) program, the region's golden honey and fragrant melaleuca flowers have not only doubled in value but have also gained traction in supermarkets and e-commerce platforms, introducing this local specialty to a broader audience.